Guru – 922

Update – August 2019 – Saurabh Garg

I sent this letter to a few people that have helped me grow in my career. I plan to send this every month. If you want me to add you in this list, please do let me know (please send me your email address – you have it with you). I plan to send one letter a month.

Please tolerate the formatting – I composed this on Google Docs, sent it on Gmail and now posting on blogger. And even though all three are Google products, there is zero interoperability in terms of fonts etc.

Update for Aug 2019

Hi! Good morning!

I am Saurabh Garg.
Of course, you know me!

You are one of the 30 or so people getting this email. And you are getting this because…

A.
You know me from one of the places I’ve been at – MDI, GE, CLA, Gravity, Social Wavelength (aka Mirum now), VISCOMM, C4E, The Nidhi Kapoor Story and at airport lounges, community tables at Starbucks outlets, Twitter threads, and other similar places.

Yeah, I’ve been around a lot.

And because I have been around a lot, I have a lot of experiences and opinions and ideas and thoughts and expectations and ambitions and energy and more ands and lot more ands. You know, the kid in the candy store?

So, I know you. More importantly, you know me (you may not remember me though – if you don’t, I don’t blame you – I’ve largely flown under the radar). And thus this email.

B.
Newton apparently said, “If I have seen further it is by standing on the shoulders of Giants”.

Newton never named those giants, but I know who those giants for me are.
You are.
Yes, you!

Each of you has helped me shape my personality and helped me reach where I am. At various times, you have taken an active interest in my career and without your generosity or your shoulder, I kid you not, I wouldn’t be here.

Whatever little I’ve done in life is because you allowed me to stand on your shoulders. And no, I don’t mean it as a humblebrag. I’ve done very little and I have a really really long way to go – and I promise I will reach there!

From where I stand, I see a lot of hits.
Thank you to each of you for making those hits happen.
Can’t stop thanking you!

And even more misses.
And I know I could’ve done a lot more with the kind of opportunities, time and access I had. If I could not reach where I was supposed to, I am solely responsible for the miss. And oh boy, I only know how many misses I’ve had! I could write a book on those and it would run longer than the Bible!

So, thank you for your shoulder. I feel I owe a regular update to you. And thus this email.

C.
I read this Harvard Medical School study (link, story, TED Talk) that postulates that healthy relationships are key to a long and happy life.

And the age I am at, not young enough and not old enough, I am beginning to think a lot about these things.
Of course, I continue to think about making that dent in the world.

And while thinking about it, it dawned on me that each of you is important to me.
After all, you’ve given me your attention and mindshare.
And backed me up.
And gave me a long leash.
And allowed me to experiment and make mistakes. And grow.
And helped me to develop the ability to master my time (most months, I can get by without worrying about going to an office on a daily basis; few months I need to beg. But that’s ok).
And shaped my personality (all the opinions, ideas, thoughts, experiences, expectations, ambitions, value systems that I spoke about earlier? All of those have happened because of your patronage).

While I continue to wander, in search of that ever-elusive new new thing, that shiny new toy, I realized that I need to work on nurturing existing relationships.

And what better relationship to nurture than that I have (/ had in the past) with you?
You were a teacher / employer / mentor / partner / colleague and lot more and you made me who I am!

And thus this email.

D.
This weird epiphany happened that most of the misses I talk about in B above are a result of two things and two things only.
1, I am / was not a finisher (I am working VERY hard on it and early signs are encouraging).
2, I thought as a “creator” all I must focus on is to create. Even though I am a marketing consultant (to brands, companies, individuals and everything else in between), I never thought about marketing myself. You know, build a personal brand! I even tweeted about this.

So, need to fix these.

Like I said, I am working hard to fix 1.
I pick fewer projects, I have measurable objectives (thanks John Doerr’s OKRs – blog, book) and I have clear deadlines. The number of things that are left unfinished has reduced considerably. I can now proudly dole out the most important advice that Steve Jobs ever did – ‘Real Artists Ship!’

The 2, marketing myself, remains a challenge.
This letter is an attempt in the direction.
And thus this email.

So, clubbing A, B, C and D…
So, like I said, I am sending this to about 30 people that have helped me over time.
So, why this email?
So, what if…
So…

Ok, I so got carried away.

So, well, the agenda is threefold. Lemme use bullets.
I clearly love em!

1. Seek your help as an advisor
I said I am making great progress on the ability to finish things. And I need to accelerate that ability. In the sense that I want to finish EACH project that I take up. By making a commitment to you and holding myself accountable to you (I do NOT want to disappoint you ever), I will increase the odds of me not missing the goal!

This is not peculiar to me but is a universal thing – many research studies postulate that when you make yourself accountable to people you don’t want to disappoint, the odds of success go up manyfold!

The other way to look at is to consider yourself as a board member on a company called Saurabh Garg’s Life. I am accountable to you, even though I may not have access to you. You know how Eklavya built a statue of Guru Drona and taught himself and held himself accountable? And became so good that he was better than Drona’s best student, Arjun? That!

So, at the risk of jumping the gun, here’s my first promise to the board.
In the month of Aug 2019, I will…
a. Finish the Show Bible for Book 2.
Yes, I am still working on my second book. And unlike the first one, this time, I am writing the entire story beforehand. In the form of a show bible (what is a show bible?).
b. Lose 1 inch from my waist.
I will do this by focussing on the diet, working out and generally working on my fitness. I met a friend yesterday to take tips on this and he told me that number 1 tool you need to get fit is to get great sleep. So, I will fix that as well.

I will write in September and update you on how I do on those goals. If I get stuck, I will ask you for help! If you have something that can help me work on these two, please do point out.

2. Learn from you!
Thing is, I consider myself a sponge. I love to know more. And I love to know about all sorts of things. And I love it even more when all those things make a connection in my head. You know, when I see the dots connect. And I sincerely think that this ability to use a large information set (howsoever shallow it may be, Feynman will hate me – here’s why) and use inputs from multiple disciplines will be a necessary skill to succeed in the times to come! Jacks will rule the world soon!

When I was with you, I was on this steep learning curve that kept me on my toes. And I loved it! Plus, you are among the most learned, evolved, intelligent people I know.

So, can I request you to please share content (books, texts, links, videos et al) that you loved? That you thought were brilliant? That you would revisit over and over again? That you think I MUST read if I want to become better! May be on email. May be on Whatsapp (click to message me)? Or on email?

3. Give back…
If I could be useful to you in anything you are working on, I would love to volunteer.
No, I don’t want anything in return. I really want to help. I want to do good work. I want to be of use to you.

Thing is, I sincerely believe in the concept of Guru Dakshina.
Lemme get back to. Eklavya. Guru Drona asked Eklavya for his thumb as Guru Dakshina (here’s why). And as an archer, you can’t do anything without your thumb. A regular person would have probably said no. Eklavya did not bat an eyelid before he chopped his thumb and placed it at the Guru’s feet.

You’ve are and have been a Guru to me and I owe you. I don’t have a thumb to offer. But anything that you think could be useful to you, I will be very happy to offer! I am pretty nifty with marketing, events, digital, branding, writing, storytelling, content, brainstorming, big-picture thinking, etc. And I have a fairly large risk appetite. You will probably know this if you remember me.

Please do tell me if I could be of use to you.

***

Phew!

So, yeah this is it.

I plan to send similar emails every month, once a month. I know this one is long (1800 words or so). Promise that the next one will be shorter, crisper (not CRISPR) and more concise. I don’t know the difference between these words. They just sounded nice together!

So that’s about it.
Thanks again for your patience.
And all the help.

Hope you have a good day and a good month ahead. Please do let me know if I could be of any service to you.

Gratitude and Respect,
Saurabh Garg
+91-9819981337
saurabhgarg.com, @saurabh
Send me anonymous feedback

PS: I understand that you may not want me to clog your mailbox. Some of you probably wouldn’t even remember me! So, PLEASE do tell me if you don’t want to get these once-a-month emails. I promise to not get offended. I’d understand.

PPS: The intention of this email is not to seek work or connections or something from you. If I need em, I will ask for those things directly. What I seek is continued patronage and an active interest in my life, my career, my ambitions et al. That is it.

PPS: You may use https://forms.gle/28bVP8DYz2WGdHdp8 to give me anonymous feedback on this email. Or anything else under the sun. I will read EACH input and work on it! Promise!

Thank you, Pradeep (11)

Post 11 of #sg100peopleToThank. More about this series is here. I started this in April and then as things got busy, I sort of forgot about it. Until I was cleaning Asana and saw that I had decided I will write 100 thank you letters. And here I am!

Thank you, Pradeep!

So, Pradeep Daniel. I don’t even know how to describe him as. Before I try to talk about him, lemme give context. At a point in time, I used to work with this events agency as the client servicing / strategy person and Pradeep was the head of the creative team. As two senior resources of the company, we often had to work closely on various projects. And like all other colleagues that work closely, we’ve shared some great times. And not so great times.

Of course, Pradeep moved on. And then I did. And there was no reason to stay in touch but like those old warhorses that gather together to relive their battles, Pradeep and I meet often (about once in two years when I am in the same city as he) and talk about the times gone by.

So, now that you know who he is, lemme try and describe him. Try is the keyword. He is one of his kind. I know this is a cliche and the writer in him would cringe at this. The supervisor in him will ridicule me and ask me to rework the copy and the friend in him will encourage me to think harder. He is not just a senior. He is a friend. To everyone that knows him.

This still does not do justice to who Pradeep is. Lemme try harder. Maybe Pradeep is someone who could write so well that his email could move you to tears? I remember reading one of his emails when he wanted leave. I distinctly remember wanting to be his driver and drop him to his hotel with my own very hands. In fact, I would look forward to reading his emails – even if they were for work. They were pieces of art. If I were him, I would put those emails on an exhibition. If nothing else, I would publish a book.

Of course, he is more than a writer. Lemme try harder, as he would say.

Maybe Pradeep is that original multitasker who taught me that I need to be able to write copy, make my own artworks, get the damn thing printed, ensure that prints have come out alright and follow up with the Production team till those are put up at the event venue! Maybe it is the time that I spent with Pradeep that has made me chase this multitaskness! May be secretly I hate him for being so good that all my life I’ve chased his benchmarks!

Maybe he is someone who taught me that I ought to enjoy those long rides home from work (I lived some 50 KMs away from the office. Pradeep, another 10 or so beyond that). In fact, Pradeep made those rides fun (the drive otherwise is way too long, too drab, too monotonous and too tiring). If not for Pradeep, I think I would’ve quit Gravity long before I eventually quit.

Maybe he is someone who had the balls to stand up to two super-smart, super-opinionated, super-intelligent people that he reported to. You know that unstoppable force hitting an immovable object? Pradeep was that force. Suvi and Anna were that object. You can not imagine the intensity of that explosion. And of course, on the way back home, he would glow in the, well, afterglow. And I would catch some radiation. And, well, radiate.

Maybe he is a magician under the garb of a human being – he has answers to all the life’s questions and mysteries. May be is Calvin and he is pulling a fast on us by posting Calvin posts on his Instagram feed all day long. Maybe he is the hero we all need (but do not deserve).

You get the drift. That’s Pradeep Daniel for you. Thank you, Pradeep. For being you.

Oh, and I have a confession to make. I am guilty of often overlooking the contributions made by Pradeep because there was Suvi around. Each is different. Each is important. But as it happens often, the polite one tends to fly under the radar. Like Pradeep did. I know this is too late and too little. But I have to put this on paper. Pradeep, thank you!

Till we meet next, Daniel San!

Love,
SG

Others posts in this series: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10

Thank you, RaJ!

Post 6 of #sg100peopleToThank. More about this series is here.

Thank you, Raj

I consider myself a destiny’s child. Good things happen to me, without me asking for them. Of course, there are times when it takes time for those things to happen, but they do happen. And at times when I am totally unprepared for those. Case in point? ~~Raj~~ RaJ Kurup, founder of Creativeland Asia, an advertising agency.

So this is back in 2007. I had put in my papers at GE and I had no clue what to do (not that I know now but back then I was even more clueless). I had seen some great ads (this, this and this) and back then I thought making ads would be something that could be exciting. I went to a placement consultant and asked her to get me interviews with some. She got me two – one with Raj and the other with Law & Kenneth. From what I recall, both accepted me and Raj offered me more money. Plus he was cooler for sure. That chance meeting with him and the decision to join him as one of his first employees turned out to be among the best decisions of my life.

In the two years I spent with him, I learnt EVERYTHING I know about the business of communication. Each day was fun, exciting, nerve-wracking, full of learning and more. There was this constant amazement. I was on the steepest learning curve of my life. Apart from his brilliance, Raj had assembled this team of great people, each a master of their craft. Each interaction with the team at CLA was enriching. Each day I left the office a better person, richer with knowledge and more aware of the world. And I tap-danced to the office most days.

I spent exactly two years with him and I quit him to go back to Delhi and start something of my own. It’s ironic that Raj was himself responsible for feeding me with all the ambition that made me want to have more than what Raj paid me and quit working for him.

Of course, with time, life moved on. But at each workplace I have been to since I have merely applied things that Raj and team taught me. Raj gave me the best foundation that I could expect to get and I merely built on top of that. Gravity allowed me to learn from practical experience. Social Wavelength added another dimension to what I knew. VISCOMM / C4E gave me, as Redbull will say, wings. But all of it started with interactions with Raj and CLA.

If not for Raj, I wouldn’t be doing what I am doing right now. Life would have taken a different trajectory for sure – I don’t know for good or bad.

As I end this, I think I was extremely lucky to have met Raj at a time when I needed someone to take an active interest in me and help me grow as an individual. Raj did exactly that. I am thankful and indebted to him for this. In fact, each day I try to pay it forward by trying to find some young people that I can mentor. Are you one? Lemme know and let’s talk 🙂

Lastly, I think the greatest compliment that I can give Raj (or anyone else for that matter is), if I could turn back time, I would not quit Raj.

Thank you, Raj. Good luck with everything you do.

Others posts in this series: 1, 2, 3, 4, 5

PS: Lately Raj hasn’t been in the news for the right reasons. I am not sure how to comment on it but the respect I have for his work ethic and ambition remain intact.

RIP Steve

Steve Jobs

~~Today~~ Yesterday, in 2011, Steve Jobs passed away.

Normally I am very confused about how to react when someone passes away but when I heard about Steve Jobs, I remember getting a lump in my throat. I am not related to him, I have never met him. There was no reason for me to get sad about his passing away but I was.

I guess I was, and am, and remain a fanboy. For ever. For Steve, from a distance, by the virtue of his existence has…
– taught me the importance of doing
things that matter (why do you do things you do rather than what do you
do),
– taught me how to work (do your best work or dont do it at all),
– made me think harder on problems (till you reach the core issue and then
attack it),
– often made me reconsider what I said / proposed (I have often asked myself,
if Steve were to do this, how would he do it)
and more such
things.

I am not sure if I am any better but I do
know that I look up to him and I want to be like him. Someday. Wish I can! And if in life I end us as one-hundredth of one-hundred of what Steve Jobs was, I would die a happy man.

Thing is, Steve is like that Guru that I always wanted and yet never had access to. Remember Eklavya? No I am not comparing myself to E but I am comparing Steve Jobs to Drona. If I cant get any better, it is my problem. Steve has left behind tons of wisdom. And I have tons of time!

I hope if there is afterlife or reincarnation, Steve Jobs is back to doing what he does best – push the human race forward! And to end it, when Steve passed away, someone said, I quote…

There may be no greater tribute to his success than the fact that
much of the world learned of his passing on a device he invented.

I look up to him. I want to be like him. I want to make that ding that he talked about. Someday. In remembrance.

Thanks Steve.

P.S.: If the life and work of Steven J does not inspire you, nothing will! For more about “Steven J” please watch this TED talk by Larry Smith.